Sales Configuration

The Benefits of Mass Customisation

Sales configuration provides the tools to support mass customisation.The philosophy around mass customisation is to build personalised products from many standard components.

With the mass customisation approach, you sell a combination of standard components and unique products. Hence, many conventional engineer-to-order companies see the benefits in moving to a make-to-order process, reducing production costs and increasing sales revenue.

Sales configuration will look to provide the following:

Increase Revenue	Reduce Cost
Increase customer satisfaction	Eliminate order rework
Shorter sales cycles	Efficient information distribution
Unassisted order entry	Reduced sales training
Consistent information

This is only possible with a sales configuration concept. Complexity resides in many aspects of a sales cycle

Product		Needs		Pricing		Documents
Construct dynamic  bill of materials		Analyse selections for recommendations		Provide component prices & discounts		Personalised documents from multiple sources