|   CustomerSoft 
                      are in the final stages of supporting an extensive call 
                      centre operation in Chennai, India; which will use CustomerSoft's 
                      Expert Support Program (ESP) software together with the 
                      software of CustomerSoft's technology partners – Concerto 
                      and Control F1. 
                    This initiative by CustomerSoft 
                      will support a number of organisations looking to outsource 
                      their call centre operations; including four companies from 
                      the United Kingdom. The service will go live early 2004. 
                    Contrary to belief expressed 
                      by trade unions, British companies that have outsourced 
                      their call centre operations to India have become more globally 
                      competitive, a study by the Federation of Indian Chambers 
                      of Commerce and Industry (FICCI), has indicated. 
                    "British companies which would have otherwise become 
                      dysfunctional in terms of pricing of their products have 
                      become viable and competitive," FICCI secretary general 
                      Dr Amit Mitra said on Thursday. 
                       
                      Citing an example, he said BT, which was among the first 
                      to utilise call centre operations in India, had become viable, 
                      saving thousands of jobs. Similarly, GE which houses 3,000 
                      call centre workers in a building in Bangalore had also 
                      benefited.  
                    He said contrary to popular perception, working conditions 
                      at call centres in India were far better than those in developed 
                      countries. According to him there was great scope and tremendous 
                      potential for increasing the two-way trade and investment. 
                      "This year India's investment in the UK was higher 
                      than the UK investment in India," he pointed out. 
                    For more information on what CustomerSoft can offer - including 
                      Call Centre Operations, Service & Support Management 
                      - contact Enhance  
                    If you express an interest in 
                      becoming a CustomerSoft reseller, contact Jo Greenwood on 
                      +44 (0)1252 680323 
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